HOLY CRAP #2-- (Fit's Gum)

Now-- I just recently found out about this Youtube craze a week ago, but still--- it was inevitable that this trend would spread all over Youtube Japan.

A Japanese gum company, "Fit's", released these commercials to promote a new, innovative, unbelievably soft, more mouth-accessible pack of gum. In the commercials, the model takes a piece of gum, chews it, and then proceeds to do a very distinctive, lively dance that gets anyone in a 15-foot radius excited to chew and dance as well. All the while, an infectious jingle plays in the background that would make anyone who knew the dance moves want to get up and shake it, too.

But wait!

We can shake it, too!

On the Fit's website was posted the instructions to the dance, in Japanese, along with their official announcement of their Youtube dance contest. That was when bunches of Japanese Youtubers picked up their webcams, shook it, and advertised their imaginary packs of gum.

A Fit's Entry
Another Fit's Entry
A Third Fit's Entry (my personal favorite)
A Fourth Fit's Entry (WHOA, foreigners?! No way. :P)

As far as I know, Fit's company (LOTTE) has promoted 32 entries. Now-- if this seems crazy or pointless to you, just think back a little-- just how many commercials have us Americans obsessed over?

Visa? (There are some things money can't buy. For everything else, there's MasterCard.)

Geico? (The gecko AND the cavemen. AND the cash with the googly eyes.)

Freecreditreport.com? ("My legs are stickin' to the vinyl and my posse's gettin' laughed at!")

Remember those? :P

--JPOtaku